• CES 2018: what we saw!
    January 15

    Artificial Intelligence, Internet of Things (IoT), Virtual Assistants, Augmented Reality (AR) and Virtual Reality (VR), carrier devices, connected and autonomous cars. These were the technological trends that dominated CES 2018.

    Read more

  • Samsung HMD Odyssey: another game hits the market
    December 29

    The partnership between SIDI, Samsung, Microsoft and Black River Studios has just got better: Angest for Samsung HMD Odyssey, Microsoft's Virtual Reality Virtual Reality Device has been released.

    Read more

  • SIDI completes Samsung Concierge integration to Samsung Members
    December 15

    Samsung Concierge is now a part of Samsung Members, Samsung's global loyalty platform, offering tips, support and a range of services to the brand's customers around the world.

    Read more

  • Solution created by SIDI receives honorable mention in South Kor
    December 8

    A solution developed by SIDI to serve Samsung's Customer Service area was awarded with a honorable mention during the Global Service Technology Championship 2017 , international technology fair held in November in South Korea.

    Read more

  • Studio Plus arrives on Samsung Notebooks
    November 27

    Windows 10-equipped notebooks get a breakthrough developed by SIDI by the end of the year: The Studio Plus application, formerly present only in Samsung smartphones, has just been released.

    Read more

  • SIDI adapts game for Samsung HMD Odyssey
    November 24

    The result of an unprecedented partnership between SIDI, Samsung, Microsoft and Black River Studios, the first SIDI-adapted game for the recently released Samsung HMD Odyssey is now available for download.

    Read more

  • Croco Adventure: Kids Mode game is featured in SDC 2017
    November 21

    Encourage programming language learning and logic concepts among children. This is the main goal of the SIDI-developed Crocro Adventure game for Samsung's Kids Mode digital playground.

    Read more

  • Cyber Security: SIDI closes lectures cycle in 2017
    November 17

    With a lecture at the Computer Science Studies Week at UNESP in Rio Claro, SIDI's Cyber ​​Security team closed the cycle of presentations at various universities in the course of 2017.

    Read more

  • GalaxyLab: access to exclusive services for Samsung users
    November 14

    Since the end of October, all Samsung Galaxy users have a series of specialized services and support designed to make the experience of using these devices even easier and more productive.

    Read more

  • SIDI participates on the IoT Week 2017
    November 10

    The development of Internet of Things (IoT) solutions using the Samsung ARTIK platform will be the theme of SIDI's presentation at IoT Week 2017, which takes place between November 27th and December 1st in Samsung Ocean facilities at USP.

    Read more

  • SoundAssistant is updated
    October 25

    SoundAssistant has just been updated to work on the latest Galaxy Note 8. The new release brings a serie of new features and interface enhancements, which have been designed for the latest version of Samsung Experience.

    Read more

  • Samsung Concierge: facilities are extended to TVs and Notebooks
    October 20

    Samsung Concierge, Samsung's premium service provided in Brazil to flagship users, is now also available to consumers who purchase branded notebooks and televisions.

    Read more

  • PC Gallery: new version brings improvements
    October 13

    Evolution in usability and graphical interface, now similar to the version pre-installed on Samsung smartphones. These are the key differentiators of the new version.

    Read more

  • SIDI participates in the organization of the Americas Acessível
    October 5

    For the third consecutive year, SIDI participated in the organization and judging committee of the Mobile Applications for Accessibility competition, promoted by the International Telecommunications Union (ITU) for the Latin American and Caribbean region.

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  • Accessibility: article shows how important design is
    September 27

    .Accessibility today is a fundamental requirement for the construction of modern applications, capable of promoting the digital inclusion of distinct audiences - such as visually impaired people.

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  • Virtual tour: SIDI develops application for BASF's CasaE
    September 25

    To provide a guided tour on the smartphone to the various environments of BASF's CasaE, an initiative that aims to present innovative and sustainable solutions in the construction area developed by the company and its partners.

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  • Digital Crimes in Brazil: theme of lecture in Mind The Sec
    September 18

    The peculiarities of digital crime in Brazil were the subject of a lecture by Ramiro Pozzani, part of SIDI's Security Team at Mind The Sec São Paulo, one of the country's top corporate events in the area of ​​information security.

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  • Samsung Artik: platform for IoT is demonstrated at events
    September 11

    Samsung Artik 053, the new module of Samsung's Internet Platform of Things (IoT), was the subject of an event held in August in Curitiba (PR), by the Federation of Industries of the State of Paraná (FIEP) and FabLab SENAI.

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  • Storage Saver: new app is available on Google Play
    August 31

    Photos, videos, gifs, music and audio in general - the sum of this file flood today is responsible for the usage of great part of smartphones memory, often blurring information truly important for the user.

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  • SIDI takes part in Android DevConference
    August 26

    SIDI participated in 2017 Android DevConference which took place in São Paulo, in the end of August (between 23rd and 25th).

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  • CBSoft: SIDI will present acessible mobile applications
    August 11

    Accessibility will be the focus of SIDI's participation in the 8th edition of the Brazilian Software Congress (CBSoft), which will be held from September 18 to 22, in Fortaleza (CE).

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  • Dual Messenger: new feature for latest Samsung smartphones
    August 5

    Galaxy J7 Neo and Galaxy J5 Pro smartphones launched in August in Brazil are the first Samsung models offering an innovative resource, Dual messenger.

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  • 29th FIEE SIDI had a successful participation
    July 30

    SIDI's first participation in the 29th edition of the International Fair of Electrical Industry, Energy and Automation (FIEE), conducted between July 25 through 28, in São Paulo showed positive results.

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  • Cyber security is a SIDI's highlight at FIEE 2017
    July 25

    Institute presents its competence in this area at a fair of the electro-electronic sector, which takes place in São Paulo.

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  • SIDI: member of the Evaluation Comission of Hackathon Campinas
    July 20

    SIDI marked its presence in the 2nd Hackathon Campinas, promoted by IMA - Informatics Association of Municipalities together with the City Hall on July 8th and 9th.

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  • Little Artist - now with new drawings and content
    July 14

    Samsung Little Artist app has an innovation - monthly updates which offer children new drawings to color and images to be used in their drawings.

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  • WiFi Transfer - 2.0 version gains new features
    July 10

    New features to meet user suggestions. This is the main highlight of WiFi Transfer app new version, launched in the end of July, and now available on Google, Microsoft, and Samsung stores.

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  • SIDI will be present for the first time in FIEE 2017
    July 7

    SIDI - Samsung Instituto de Desenvolvimento para a Informática will participate for the first time in the International Fair of the Electrical, Electronic, Energy and Automation Industry (FIEE).

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  • Security, the great challenge of the digital universe
    June 27

    To prevent vulnerabilities from reaching the market and can be exploited by criminals, whether to carry out a mass attack, create a zombie network or steal passwords and sensitive information from users.

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  • CIO Brasil GOV: SIDI supports Samsung presentations
    June 20

    SIDI was also present at the 15th edition of the CIO Brasil GOV event, which took place from May 24 to 28, in Florianópolis (SC).

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  • SIDI addresses safety at event for legislators
    June 15

    Mobility Security was the theme of SIDI's lecture at the National Conference of State Legislators and Legislators, held from June 7 to 9, in Foz do Iguaçu, Paraná.

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  • SoundAssistant: audio with better user experience
    June 13

    To help consumers to improve their experience of using audio features of their smartphones. That's the main goal of SoundAssistant application.

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  • SIDI confirms presence at "The Developer's Conference"
    June 9

    SIDI's experience in creating the Accessibility Guide - which presents guidelines for the development of mobile applications for people with disabilities - has yielded positive results.

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  • Samsung Ambassador - more stores and innovation for sales force
    May 19

    Application access through biometrics (digital sensor), quiz answer key, participant pictures, and vacation schedule. These are some of Samsung new version highlights.

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  • Samsung Concierge - now available to users of the new S8 and S8+
    May 12

    Samsung Concierge, free and premium service of personal assistance offered by Samsung in Brazil, gained a new version.

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  • TV On - software for TV gains new version and more resources
    May 5

    Program recording is the main innovation of TV On 2.0 version, TV software developed by SIDI for Samsung Essentials All in One, computer with integrated monitor and a complete media center.

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  • Accessibility Guide: new version will be available on May
    April 13

    SIDI Accessibility Guide - which presents guidelines for mobile application development targeting disabled people - will gain an updated version in the beginning of May.

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  • Patents - three obtained United States license
    March 13

    At the beginning of this year three SIDI inventor licenses were received together with United Patent and Trademark Office (USPTO).

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  • Knox: SIDI is recognized as center of expertise in framework
    March 6

    SIDI’s strong contribution to Knox platform evolution achieved an important recognition, its appointment as a Center of Knox Platform, inside Samsung global structure in this field.

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  • B2B team receives new tasks at global meeting
    February 27

    The specialists of SIDI B2B department had active participation in the Samsung Global SME workshop (Subject Matter Expert), held between February 21st and 23rd, in Vancouver, Canada.

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  • Little Artist gains a version for Windows 10
    February 14

    Developed by SIDI, the application Little Artist has just gained a new version designed for Samsung computers with Windows 10.

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  • Samsung Pay: success with a Brazilian touch
    January 24

    Samsung Pay launch in Brazil happened in July 2016 and it was an important event for Samsung and also for Brazilian market as it was chosen to be the first Latin American country to provide this service.

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  • Samsung Concierge: personalized service for premium users
    January 20

    Exclusive for Brazil, Samsung Concierge provides Galaxy S7 and S7 Edge users a free premium service with personalized assistance.

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  • Samsung Ambassador: Sales Force Training and Engagement
    January 19

    Engagement platform of sales teams that work inside mobile phone providers store, and large retail stores, Samsung Ambassador was launched only in Brazil with focus on Galaxy S7 smartphone.

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  • Samsung Kids, a virtual playground
    January 17

    Developed for Brazilian market the application was launched in February 2016 and it is available to a great range of Samsung devices.

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  • Samsung+, Cloud development for US market
    January 16

    Resulting from the agreement signed by SIDI with Samsung Electronics America (SEA), from Mountain View, California, Samsung+ is a customer loyalty platform focused on North American market.

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  • Vivo TU Go: Wi-Fi voice calls on Samsung phones
    January 11

    Voice calls through cellular data network - Wi-Fi, or LTE - are a growing trend all over the world.

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  • Samsung All in One with software for Brazilian TV
    January 6

    Developed at SIDI upon request of Samsung Korea branch, the software with TV version of Samsung Essentials All in One, launched in Brazil on setember, is one of the highlights of PC Solutions team job in 2016

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  • PC Gallery, a software to sort images on the PC
    January 4

    Released in December, PC Gallery was developed by SIDI PC Solutions team with cooperation of Samsung development partners.

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Created by Samsung in 2004, SIDI has established, throughout the years, its leading role in mobile solutions field in Brazil. Located in Campinas (São Paulo), recognized as an important technological center in the country, SIDI and its employees (more than 250) have a strong commitment: help clients to put global solutions which add value and innovative features to its products on the market.

SIDI's expertise is recognized in the following fields - solutions, Cloud-based platforms, and security. This competence, associated to an agile organization reputation, that meet deadlines and works with high quality degree were decisive to SIDI, allowing SIDI to build a respectable international projects portfolio.

With these credentials and a high level management, the Institute is prepared to meet the needs of the most diverse companies.

SIDI is accredited by CATI - Comitê da Área de Tecnologia da Informação, which enables SIDI to manage research and development projects through the use of the Information Technology Law, and Good Law.

Our Vision

To be a sustainable R&D Center globally recognized and respected for developing secure and reliable technological solutions and services.

Our Mission

To develop world class innovative software-based solutions and services aiming to help clients to deliver the most competitive products to the market.

Our Values

People, technical excellence, focus on the customer satisfaction, commitment and innovation.

Competencies

SIDI seeks to increase its contribution to Product Development culture, strengthening its main principles each and every day through developing the potential of its employees.

Solutions Development

Working together with our customers to develop complete solutions.

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Services

Combining the right solution with your specific need.

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Services

Minimizing your product exposure to vulnerabilities.

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Crocro Adventure

Introducing coding to children

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SoundAssistant

Professional audio control on your smartphone

Samsung Ambassador

Sales Channel engagement platform

Samsung Concierge

Exclusive personalized service

Accessibility Guide

Instructions to develop accessible apps for mobile devices.

Samsung Kids

Created to provide a complete and safe solution for the Brazilian children.

Samsung Kids Mode

Introducing Samsung devices for children.

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The importance of each individual inside organization is clear and recognized. Our everyday pursuit is to provide an environment in which the professional can feel that he/she made the right decision for his/her career.

SIDI's employees are constantly involved and challenged - through project development, and group interaction - and motivated to achieve the goals of the institute with a creative and innovative spirit.

Have no doubts: SIDI is the right company for all of those who work in the Technology area.

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Rua Aguaçú, 171 (Alphaville Empresarial)
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Solutions Development

Far beyond of writing simple lines of code, we work together with our customers to develop complete solutions. From complex services based on Cloud, until solutions to be embedded in several devices, we can help your company to develop a solutions series, everything aligned with the latest trends and technologies available on the market. Our team is comprised by professionals with different specialties, ready to meet your needs and present complete solutions.

Cloud Services

In order to allow our customers to enjoy all the benefits based on the Cloud, we have a decisive contribution, combining the right solution with your specific need. Our team is prepared to plan and implement Cloud solutions so that you can make your services available in a fast and easy way, with excellent performance.

CES 2018: what we saw!
January 15

Artificial Intelligence, Internet of Things (IoT), Virtual Assistants, Augmented Reality (AR) and Virtual Reality (VR), carrier devices, connected and autonomous cars. These were the technological trends that dominated CES 2018, one of the largest electronics trade shows in the world, which took place in early January (between 9 and 12) in Las Vegas, in the United States.

We were able to check up on some of this trends:

Artificial Intelligence (AI) - Is increasingly present in all types of devices, devices and products - from refrigerators, stoves and televisions to cars with autonomous steering and even home robots, able to learn the place and play with children. Samsung, for example, presented at CES the world's first QLED TV with 8K AI technology, which uses Artificial Intelligence features to adjust a screen resolution to a 8K quality. It also showed a new generation of smart refrigerators, in addition to indicating the need to replenish food, can recommend dishes and download recepies appropriated to the palate of the house residents.

Internet of Things (Io) - Devices and connected equipment - of the most varied types - are outrement trend presented at CES. The event showed the growth of the IoT ecosystem and even the emergence of some curious gadgets, such as a suitcase with the ability to follow its owner like a puppy - a camera built into the product allows tracking user movements.

Virtual Assistants - They are the big bet of the great technology companies of the world, like Google, Amazon and Samsung. The goal is to put this kind of interface - more natural and user-friendly - into an ever-increasing and diverse number of products, such as loudspeakers, TV sets, stoves, smart clocks, virtual reality glasses and even vehicles. Samsung displayed Bixby running on its smart TVs, Gear watches and connected cars. And it stated that, by 2020, all his connected devices will be equipped with a Bixby.

Wearable Devices - Wearable devices continue to be a trend and are now gaining new formats - in addition to known watches - and functions. At least two companies presented products in this line aimed at accompanying the elderly. One of them showed a tennis line equipped with a board, by means of a cellular chip embedded in the own footwear.

Samsung HMD Odyssey: another game hits the market
December 29

The partnership between SIDI, Samsung, Microsoft and Black River Studios has just got better: Angest for Samsung HMD Odyssey, Microsoft's Virtual Reality Virtual Reality Device has been released. Created originally for Gear VR by Black River Studios - also responsible for the development of the Rock & Rails - the game was adapted to the new platform by the SIDI's PC Solutions Team.

Angest is a thriller game in which the player's actions can affect the story, which makes each experience personal and unique. The main character is Valentina, a Russian astronaut who lives alone on a space station and every day receives tasks from a AI named Konstantin. As time passes, your perception of reality begins to change and your dreams blend in with the real.

As in the Rock & Rails adaptation for Samsung HMD Odyssey, also made by SIDI, the new version of Angest explores the innovative features of this virtual reality device launched in October by Samsung. "The Odyssey features support head moves and even a few foot steps made by the player," says Daniel Tost of SIDI's PC Solutions Team - who also worked on adapting the game to other languages.

The launch is now available at the Microsoft Dtore for users who purchased the Samsung HMD Odyssey - the download is free.

SIDI completes Samsung Concierge integration to Samsung Members
December 15

Samsung Concierge is now a part of Samsung Members, Samsung's global loyalty platform, offering tips, support and a range of services to the brand's customers around the world. And SIDI worked with Samsung to integrate Concierge - a premium service offered exclusively to users in Brazil - to the global platform.

"All the benefits of Samsung Concierge have been preserved in this integration," said Luis Arthur Micai Nunes, manager of SIDI's Mobile Solutions Team, who has been working on this project.
Available to users of the Galaxy S8, S8 + and Note8 handsets, the Samsung Concierge can now be accessed by the Samsung Members mobile application. To do this, simply look for the service tab inside the solution's main menu.

Solution created by SIDI receives honorable mention in South Kor
December 8

A solution developed by SIDI to serve Samsung's Customer Service area was awarded with a honorable mention during the Global Service Technology Championship 2017 , international technology fair held in November in South Korea. The project, developed in early 2017, has been used in Repair Centers, with very positive results.

"This solution reduces the risk of damage during device repair by giving operators precise time control of this process," said Luis Arthur Micai Nunes, manager of SIDI's Mobile Solutions Team. "After we implemented the solution in the Repair Center, the quality of the service has improved a lot," he adds.

One of the advantages offered by the tool was the standardization of the repair time of the smartphone screens - in particular, in terms of furnace and press time. "With this, the default rate of return on repair has improved significantly," he says.

Studio Plus arrives on Samsung Notebooks
November 27

Windows 10-equipped notebooks get a breakthrough developed by SIDI by the end of the year: The Studio Plus application, formerly present only in Samsung smartphones, has just been released. The goal is to make it easy to edit videos, with features such as transitions and background music, from photos and videos selected by the user.

"Studio Plus is a multimedia application for lay users that offers a number of features so they can create their videos easily, without complications," saays Daniel Tost, from SIDI's PC Solutions team. Among the tools available in the application , there are several font and formatting options that can be used in titles and subtitles, automatic theme application (based on selected photos) and the possibility of saving and sharing the generated file in format of video.

The Studio Plus application works seamlessly with the Samsung Gallery - which facilitates access to your features - but also works independently.

SIDI adapts game for Samsung HMD Odyssey
November 24

The result of an unprecedented partnership between SIDI, Samsung, Microsoft and Black River Studios, the first SIDI-adapted game for the recently released Samsung HMD Odyssey - Virtual Reality Device for Microsoft's Windows Mixed Reality environment - is now available for download. Created by the Black River Studios and adapted by the SIDI PC Solutions team, Rock & Rails is an endless track racing game with lots of rock & roll on its soundtrack.

"We started to study the development of virtual reality applications in the first half of this year, with the goal of supporting the launch of the Samsung Odyssey device, which occurred in October," says Daniel Tost. He explains that at the beginning, the job was to make the adaptation and implementation of improvements in the game developed by the game studio for Gear VR, a Samsung device.

"The new version of these game take advantage of the innovative features of Odyssey, such as the high image resolution offered by the display and the six degrees of freedom, which support the most head movements made by the player," says Tost. One of the features introduced in the version for Odyssey, for example, is the possibility of firing with the trigger of one of the controllers supplied with the device. One of the team's goals was to highlight the distinctions of the Samsung HMD Odyssey by adding these new features.

Croco Adventure: Kids Mode game is featured in SDC 2017
November 21

Encourage programming language learning and logic concepts among children. This is the main goal of the SIDI-developed Crocro Adventure game for Samsung's Kids Mode digital playground - and one of the highlights of the 2017 Samsung Developer Conference (SDC), held in October in San Francisco, United States.  

Crocro Adventure is an application that teaches basic coding concepts in a fun way. The idea of ​​the game is to get the child to pick up tasty treats for the characters in the Kids Mode environment. "For this, it needs to overcome logic challenges," explains Rodrigo Lemes of SIDI's Mobile Solutions team - responsible for developing the application, in partnership with Samsung.  

He points out that this is the second application that had the participation of the SIDI team in all stages of development, from design to delivery of the final product (the first was the Samsung Kids, also aimed at children). "In both cases, we use the tool to create Unity games, in which we are specializing," says Vitor Bruno de Almeida, also from Mobile Solutions. "All the 3D modeling and creation of Crocro Adventure was done with this tool, which gave high quality to the development," he adds.

Cyber Security: SIDI closes lectures cycle in 2017
November 17

With a lecture at the Computer Science Studies Week at UNESP in Rio Claro, SIDI's Cyber ​​Security team closed the cycle of presentations at various universities in the course of 2017. The lecture, which took place on October 25, addressed the theme "The Profession of the Ethical Hacker" and was given by Ramiro Pozzani and Matheus Koiti Koyama da Silva.

"In this lecture, the objective was to demonstrate the ethical hacker's performance, with examples of invasion tests in windows and web systems, and discuss the possibilities of financial return of the area," says Ramiro. To this end, SIDI experts made practical demonstrations of a web server and Windows 7 intrusion.

A similar presentation was made in June, also by Ramiro and by Jonatas Borsato de Lucca, for the students of the Computer Science course at USP - São Carlos. Ramiro was also the author of the lecture "The importance of the open source community in the area of ​​security", delivered in March for the students of the MSc course in Computer Science at Unicamp.

In April, Andriel Carlos de Sousa presented the "Security Information" at the Computing Week of UNIFEI - Federal University of Itajubá, in Minas Gerais. At the FACAMP Engineering Week, held in May, José Afonso Barbosa Pinto addressed the topic "Security on Android". And at the beginning of August, during the Unicamp Computing Week, Fabio Sartorato and Heitor Ricardo Alves de Siqueira presented the lecture "Offensive Security", in which they also addressed the role of the ethical hacker.

"With the participation in these events, our intention is to bring knowledge about information security to the students and awaken in them the interest in acting in this important and at the same time little divulged area," explains Marcus Vinicius Farbiarz, who is also part of the SIDI's Cyber ​​Security team.

GalaxyLab: access to exclusive services for Samsung users
November 14

Since the end of October, Samsung Galaxy users have a series of specialized services and support designed to make the experience of using these devices even easier and more productive. And SIDI took an active part in the creation of GalaxyLab, the exclusive portal that gives access to Samsung's new services to these consumers.

The intention is to retain the user who acquires a Samsung Galaxy device, through a different treatment that helps you to ask questions, solve problems or simply get to know your smartphone better. For this, among other services, GalaxyLab offers the consumer a calendar of workshops, free training and events - in which the person can register through the portal itself - and the possibility of scheduling with a consultant specialized in one of the stores of Samsung.

The GalaxyLab solution is the result of a year of work conducted by the SIDI Mobile Solutions team, in conjunction with a Samsung development partner. "We participated in the creation of the entire solution, which included defining the concept, developing the site and the services behind it," said Denise Hiroko Yuki of the SIDI team. Juliana Steffen adds that the solution also includes a mobile app for the consultant - which can, for example, check the app's day schedules.

The GalaxyLab site went live on October 31 and can be accessed through the website GalaxyLab. .

SIDI participates on the IoT Week 2017
November 10

The development of Internet of Things (IoT) solutions using the Samsung ARTIK platform will be the theme of SIDI's presentation at IoT Week 2017, which takes place between November 27th and December 1st in Samsung Ocean facilities at USP. The even is tottaly free and full with lectures, panels, workshops and expert trainings for students, developers and entrepreneurs interested in knowing the universe of the Internet of Things - and opportunities and challenges about the area.

Rodrigo Borrozino, from SIDI's Mobile Solutions team, will be responsible for the IoT Solutions Development Workshop Using the Samsung ARTIK, scheduled for 30/11 in the afternoon. "The idea is to present the basic features and strengths of the platform, such as a higher security level than similar products, and the ease of integration with other systems," says Borrozino. "In addition, he will conduct practical demonstrations of using the ARTIK module as Cloud for data storage," he adds.

SoundAssistant is updated
October 25

SoundAssistant has just been updated to work on the latest Galaxy Note 8. The new release brings a serie of new features and interface enhancements, which have been designed for the latest version of Samsung Experience, known before as TouchWiz.

Among the latest features is a new way to alter the volume of an individual application and change the increments that volume is increased/decreased. In addition to it, there is also an option to share as equalizer component, so if you can find a good balance, you can send it to a friend to use on their device.

The new version is available for download on Galaxy Apps and Play Store since the beginning of this week.

Samsung Concierge: facilities are extended to TVs and Notebooks
October 20

Samsung Concierge, Samsung's premium service provided in Brazil to flagship users, is now also available to consumers who purchase branded notebooks and televisions. SIDI participated in the evolution of this service, with the development of the new version of the website, the back office and the application.

"Samsung Concierge has more than 100,000 registered users in the country today," says Luis Arthur Micai Nunes, manager of SIDI's Mobile Solutions Team. "The level of satisfaction of smartphone customers is great, which has generated interest in other areas of Samsung to extend the service to users of other top-of-the-line products," he adds.

For those who purchase Style Notebooks (S50 and S51) and Odyssey, Samsung Concierge offers, among other facilities, a queue for technical assistance, service scheduling for authorized assistance, and equipment. Consumers who buy a QLED TV have training to use the product, with tips and guidelines on settings and content; remote consulting or face-to-face (if the solution of the problem requires a technical visit) and answers to requests within 48 hours.

For both notebook and TV users, the service is 24 hours (by the Concierge's exclusive telephone number), every day of the week. Available to these consumers since the beginning of October, the service is being offered throughout Brazil. To access it, when purchasing the product, you must register at Samsung Concierge.

PC Gallery: new version brings improvements
October 13

Evolution in usability and graphical interface, now similar to the version pre-installed on Samsung smartphones. These are the key differentiators of the new version, which is available at Microsoft Store since the end of September, for all users with Windows 10 installed.

Fully developed by SIDI's PC Solutions team, with the collaboration of a Samsung development partner, PC Gallery had its first release launched in December 2016. The application allows you to gather and organize photos and videos on your PC and integrate with the PC. Samsung Cloud - making it easy to transfer photos and videos from your Galaxy smartphone to your computer.

"Version 2.0 has incorporated state-of-the-art image processing algorithms, which are the result of research conducted with our partner, as well as Artificial Intelligence and Machine Learning techniques," says Matheus Henrique Oliveira de Paula from PC Solutions Team. "These features have brought improvements in the quality of the stories generated automatically by the application and also the user experience," he explains. Matheus points out that, with the evolution of the algorithms, the accuracy in face detection, for example, increased to around 96%.

Among the novelties are the presentation of photos in real proportion to the format (portrait or landscape), 360º photo support and automatic creation of videos from user stories, with a theme, transition effects and background music. The integration of the application with the Samsung Cloud has also been improved, allowing the synchronization of the tags on media stored on Samsung smartphones with the PC. "With this, it is possible to visualize in the PC the same albums of images of the handset", summarizes Matheus.

Another new feature is support for the "Burst Shot" feature (already available on Samsung phones), which allows you to view all the pictures made in this mode with the camera of the device on the PC. In addition, the search functionality has changed: now it can be done on a specific screen for this, which already brings some filters based on locations or tags.

Currently, the solution is available in 242 countries and in 18 different languages. The mobile version of the app only runs on Samsung smartphones.

SIDI participates in the organization of the Americas Acessível
October 5

For the third consecutive year, SIDI participated in the organization and judging committee of the Mobile Applications for Accessibility competition, promoted by the International Telecommunications Union (ITU) for the Latin American and Caribbean region. Focused on developers, students and entrepreneurs, the competition received proposals for accessibility solutions in two categories: idea in the design phase or development and application.

The registered projects were evaluated by the judging committee, formed by three ITU specialists and three by SIDI - Marcelo dos Anjos, Fabiana Florentin and Valeska Alves. "The quality of the work in this year's competition was very good, especially in the areas of motor, mental and visual disability," says Marcelo dos Anjos, who also had the task of consolidating the evaluations of the other members of the judging committee.

The result of the contest was announced in early October and the winning projects will be presented at the Americas Acessível event - Information and Communication Technologies for All, which ITU will hold in San Jose, Costa Rica, between November 21 and 23. In the developing idea category, the award-winning work was the Talk-Louder project from Mauro Alvarez, from Argentina, which focuses on deaf people. In the ready product category, the winner was Brazilian entrepreneur Robson Fidalgo, with the aBoard project - A Platform in the Cloud for Alternative Communication and Inclusive Education.

SIDI will also be present at the awards ceremony for the winners of the competition, which will take place during Americas Acessível.

Accessibility: article shows how important design is
September 27

.Accessibility today is a fundamental requirement for the construction of modern applications, capable of promoting the digital inclusion of distinct audiences - such as visually impaired people. And design with a user-centered approach is a very important development phase to make the application accessible.
This is one of the conclusions of the academic paper Accessible Development with Inclusive Design: A Partnership with Social Focus, to be presented at Interaction South America - ISA 2017, one of the main UX event in Latin American on November 9 and 11, in Florianópolis (SC). The paper is one of the results of the extensive research work in accessibility area, which has been going on SIDI since 2015, with the support of Samsung and the partnership of the Federal University of Pernambuco (UFPE) - which resulted in the Accessibility Guide.
"This article describes an important part of this work, which is the design of an application focused on User Experience and User Interface", explains Fabiana Florentin, who participated in the development of the Easy Control application for people with visual impairment . "We describe this development process, with different levels of prototyping and evaluation performed with users, in which it was possible to validate a series of design requirements for accessible applications such as the arrangement of the components, the use of high contrast colors in the interface elements and the textual description of images and figures, so that they can be read by the screen reader, "he adds.
Fabiana is one of the authors of the article selected for presentation at ISA 2017. In addition, they participated in the elaboration of the paper Marcelo dos Anjos, also of SIDI, and the researchers Eduardo Oliveira, Cecília Torres, Rafaela Liberal, Viviane Barros, Carla Nascimento, Fábio Silva , André Santos, Walter Correia, Marcelo Penha and Jefté Macedo, all from UFPE.
More information on ISA 2017 is available at http://isa.ixda.org/2017

Virtual tour: SIDI develops application for BASF's CasaE
September 25

To provide a guided tour on the smartphone to the various environments of BASF's CasaE, an initiative that aims to present innovative and sustainable solutions in the construction area developed by the company and its partners. This is the main novelty that is being introduced in CasaE Xperience, an application created by SIDI especially for this BASF project - with which Samsung has a partnership.

Developed by Local Solution's Team , the application is available on Samsung smartphones offered to CasaE visitors, in São Paulo. It acts as a virtual guide, designed to help the visitor move around the house and to facilitate access to information about the products and solutions displayed in their various environments. "We did a lot of work in the area of ​​indoor navigation using Bluetooth beacons," says Rodrigo Borrozino, who participated in the development. "By the beacon, it is possible to identify the environment of the house where the user is and present the catalog of solutions available there," he explains.

By clicking on the desired product - for example, a lamp, a furniture or paint used in the painting - the visitor has access to detailed information about it. Borrozino adds that in some cases, just point the camera from the smartphone to the product, to get the information you want. "It's an augmented reality technology application that we integrate with the application, as well as the beacons and the cognitive computing capabilities of Watson, IBM," he says. Watson technology has been used in CasaE to enable access to information through voice - both in the speech to text and in the text to speech.

In addition to the application, the SIDI team also developed software for the server, assisted in positioning the beacons in the various CasaE environments and performed the necessary integrations. The work involved the use of the Samsung KCC (Knox Customization Configurator) and Enterprise Mobility Management (EMM) solutions. It also involved the use of Samsung's Artik 10 card, aimed at Internet applications of Things (IoT).

Digital Crimes in Brazil: theme of lecture in Mind The Sec
September 18

The peculiarities of digital crime in Brazil were the subject of a lecture by Ramiro Pozzani, part of SIDI's Security Team at Mind The Sec São Paulo, one of the country's top corporate events in the area of ​​information security. Held on September 12 and 13, at the Grand Hyatt São Paulo, the event was attended by renowned national and international experts, who acted as keynotes, speakers and debaters in the various panels of the program.

"The Brazilian scenario presents some peculiarities in relation to the rest of the world, which makes it a paradise for digital crime", says Ramiro. "Many users, for example, respond to the request for malicious emails that ask them to photograph their bank card, even the passwords card, and send them by email," he adds. Some of these images were shown by Ramiro in his lecture in Mind The Sec, which approached specific real cases of the country, besides presenting technical analysis of some Brazilian malware and recent attacks.

Samsung Artik: platform for IoT is demonstrated at events
September 11

Samsung Artik 053, the new module of Samsung's Internet Platform of Things (IoT), was the subject of an event held in August in Curitiba (PR), by the Federation of Industries of the State of Paraná (FIEP) and FabLab SENAI, which aimed to bring companies and startups closer together. And SIDI participated in this event - called Samsung Artik IoT Morning - giving technical support to the presentation made by Ricardo Bucholtz Samsung's Artik IoT Business Development for Latin America.

"It was an event that brought together professionals from the technical and development areas of startups and industries invited by the organizers," says Rodrigo Borrozino, of SIDI's Local Solutions team, who was in Curitiba. In addition to this, Fabrício Pirini, also from SIDI, and Karthik Karuppasamy from Samsung-USA contributed to the success of the presentation.

Rodrigo and Fabrício will also be in the Brazilian Congress of Agroinformatics - SBIAgro 2017, which is being organized by EMBRAPA and Unicamp and will have a session dedicated to the Samsung Artik. At the event, which will take place between October 2 and 6, at Unicamp's Convention Center and Lake House in Campinas, they will demonstrate the new Artik 053 module (not yet available in Brazil), which has Wi-Fi connectivity to send data collected by sensors to the cloud.

"Artik 053 has a reduced size, greater processing capacity and a higher level of security than similar products," says Rodrigo Borrozino. "The module has two processors, one of which is dedicated to security, which includes encryption of data transmitted and stored, with a unique and unique cryptographic key for each board," he adds.

In the presentation on SBIAgro 2017, SIDI specialists will show you how to do the initial configuration of the module, how to develop applications and upload them to Artik 053, how to use and process the data stored in the cloud, and how to do the remote update software (over the air), with no need to upgrade each card.

Storage Saver: new app is available on Google Play
August 31

Photos, videos, gifs, music and audio in general - the sum of this file flood today is responsible for the usage of great part of smartphones memory, often blurring information truly important for the user. Facilitate memory space liberation is exactly the goal of a new app developed by SIDI, which has just been launched by Samsung.

The app, called Storage Saver, is now available on Google Play Store for selectedSamsung devices with Android in version 7.0. Offers four options for the user intended to help the user to free space on the smartphone - or tablet - in a fast, easy, and simpler way.

“The main innovation is the option of Moving Apps to SD Card, that we made from scratch", says Débora Diamantino, from the Mobile Software Developement Team. "It is an innovative feature, which allows the user to move several apps to a memory card, and use the apps normally, as if they were in the smartphone memory", explains. To make users' life easier, the resource presents an apps list of the apps that can be moved, and also checks if the memory card has enough space to store all the selected apps.

In the option Freeup phone space, the app facilitates deletion of photos and videos already stored in Samsung Cloud - which can be accessed by the smartphone in the cloud in a fast and natural way. Whereas the options Device Maintenance and Get more space allow users to delete unnecessary or duplicated files and manage more efficiently the files on the smartphone.

Débora adds that the app also works as a personal assistant. "Whenever the smartphone memory is close to the limit, or reach a specified level, the app sends a notification to the user", she states.

SIDI takes part in Android DevConference
August 26

SIDI participated in 2017 Android DevConference which took place in São Paulo, in the end of August (between 23rd and 25th). Conducted by iMasters, the event gathered the development community for Android environment - around 1200 professionals - in a series of activities like lectures (national and international) workshops, business fair, and networking actions.

The employee Vitor Bruno de Almeida, from SIDI's Mobile Solutions Team, represented the Institute when he delivered the presentation Using Firebase as LiveOps for your game, theme of one of the event's lectures of Monshoot Track.

CBSoft: SIDI will present acessible mobile applications
August 11

Accessibility will be the focus of SIDI's participation in the 8th edition of the Brazilian Software Congress (CBSoft), which will be held from September 18 to 22, in Fortaleza (CE). Promoted annually by the Brazilian Computer Society (SBC), the event aims to encourage the exchange of experiences and information among the scientific, academic and professional communities on research, trends and innovations in the area of ​​software. With a program that includes technical sessions, national and international lectures, panels, tutorials and mini courses, CBSoft is today one of the main events of the Brazilian scientific computing community.

Marcelo dos Anjos, from SIDI, will be responsible for the presentation Accessibility with Usability - towards the development of accessible mobile applications, scheduled for 09/19 at 11:45 am as part of the Industry Trail programming. The lecture will be made jointly with Jefté Macêdo and Clauirton Siebra, both from Universidade Federal de Pernambuco (UFPE), and will discuss the experience in creating the Accessibility Guide - which presents guidelines for the development of mobile applications for people with disabilities and the elderly . "These people tend to have more difficulty using mobile apps; Therefore, its development requires special attention, "explains Marcelo dos Anjos. More information and the complete programming of CBSoft are available at http://www.lia.ufc.br/~cbsoft2017/

Dual Messenger: new feature for latest Samsung smartphones
August 5

Galaxy J7 Neo and Galaxy J5 Pro smartphones, launched in August in Brazil, are the first models from Samsung to offer an innovative feature: Dual Messenger. The idea, conceived in SIDI and developed by Samsung, is to allow the user to have two messaging apps in one device.

In the case of WhatsApp, for example, this means the possibility of having two separate accounts on the same smartphone. "The proposal is to improve the usability of the device, making it easier to separate your personal and professional life" explains Gustavo Camargo from SIDI's Planning Team.

In addition to WhatsApp, the feature can be used to duplicate other messaging apps - including Facebook, Facebook Messenger, Telegram, and Skype.

29th FIEE SIDI had a successful participation
July 30

SIDI's first participation in the 29th edition of the International Fair of Electrical Industry, Energy and Automation (FIEE), conducted between July 25 through 28, in São Paulo showed positive results. Over a hundred visitors passed by SIDI's space inside IPD Eletron stand, an institution created by Abinee - Brazilian Electric and Electronic Industry Association with the goal of stimulate partnerships among companies in this field with laboratories, institutes, and research centers.

In its space inside this stand - which was shared with other research institutes -, SIDI had the opportunity to present to the fair audience its experience, skills, and work already carried out. Security in mobile and embedded solutions was one of the highlights. Additionally, in its participation in FIEE, SIDI also highlighted its skills in solution development - in particular, apps for mobile devices and PC - and cloud services.

Both press releases about SIDI, disclosed during the event, had a good repercussion in the media, contributing for the visibility increase of the institute among the general audience. Terra, Exame, Agência and O Globo portals, and several sites and blogs - amongst them Mundo do Marketing, Negócios em Foco, Negócios e Ideias, Empresas S/A, Repórter Maceió, Celular Online, Melhor Celular, and Mobilidade Sampa - are among the communication outlets of the country which published news concerning SIDI.

Promoted by Reed Exhibitions Alcantara Machado, FIEE is assisted by the official Abinee support and is one of the most important events in electrical and electronic industry in the country.

Cyber security is a SIDI's highlight at FIEE 2017
July 25

Security in mobile and embedded solutions is one of the highlights of the participation of SIDI - Samsung Instituto de Desenvolvimento para a Informática in the 29th International Fair of the Electrical, Electronic, Energy and Automation Industry (FIEE), which is taking place this week ( From July 25th to 28th), at the São Paulo Expo exhibition center in São Paulo.

Created in 2004 by Samsung, SIDI is one of the research institutes invited to share the stand of IPD Eletron, an institution linked to Abinee - Brazilian Association of the Electrical and Electronic Industry, which officially supports FIEE. In its space at this booth, SIDI presents its experience, skills and some of the work already done - such as the safe development of mobile solutions already available in Brazil and, also, in the international market.

"We have a very strong competence in security and ethical hacking," says Ildeu Fantini, director of Solutions Development. "In the area of ​​security, our team operates throughout the development cycle of the solution, from the design and definition of the design requirements to the source code. We also work on the evaluation of the final product, in order to detect potential vulnerabilities and prevent them from reaching the market, "he adds.

Other highlights of SIDI are the development of solutions - especially mobile and PC applications - and Cloud services. SIDI is located in Campinas, a city in the interior of São Paulo, recognized as an important technological pole in Brazil.

SIDI: member of the Evaluation Comission of Hackathon Campinas
July 20

SIDI marked its presence in the 2nd Hackathon Campinas, promoted by IMA - Informatics Association of Municipalities together with the City Hall on July 8th and 9th. The focus of the event was solution development for intelligent cities in six thematic areas - education, assistive technology, sustainable environment, urban mobility, and, health and security.

"SIDI was invited to be part of a project evaluation committee due to its experience in assistive technology development, especially the Accessibility Guide", says Marcelo Eduardo Anjos from Mobile Solution Team who was one of the judges of this Hackathon Campinas edition. Ten teams participated in the marathon, and had 24 hours to develop and present their projects result. "Each group had 5 minutes to make the presentation and another 5 minutes to answer the evaluation committee questions", explains.

In the opinion of Marcelo, all projects presented were interesting. "Events like this are important because they attract young people to propose solutions for Brazilian cities", he states. He points out, particularly, the quality of two projects developed focusing the accessibility theme. One of them, named Bus for Blinds (B for B), facilitates using the bus for visually impaired persons and their interaction with the bus driver. The other job in this area was Voz D’Arte, which allows works of art description through voice.

Little Artist - now with new drawings and content
July 14

Samsung Little Artist app has an innovation - monthly updates which offer children new drawings to color and images to be used in their drawings.

Available to Samsung PCs with Windows 10, the app was developed - by SIDI PC Solutions Team - to receive updates more often. "With that, it is possible to offer new content every month, says Daniel Tost, from PC Solution Team. To have access to these contents, the child simply needs to click on the gift image that will be waiting for the child in its room environment.

WiFi Transfer - 2.0 version gains new features
July 10

New features to meet user suggestions. This is the main highlight of WiFi Transfer app new version, launched in the end of July, and now available on Google, Microsoft, and Samsung stores.

Developed by SIDI, the app allows file transfer between smartphones (Android) and PCs (with Windows 10), and between PCs through WiFi network. "The first WiFi transfer version was launched last year", says Daniel Tost from Sidi's PC Solutions Team. "For the first version, we used as the basis the main user requests and suggestions presented at the three stores in which the app is available".

Among them, Daniel highlights interface improvement, mainly regarding file selection to be sent - now easier to execute. Another feature inserted in 2.0 version is the possibility of saving files on memory cards or on external HD (in PC case). "In the previous version, it was only possible to make the transference to a permanent folder, on the PC, or on the smartphone", he explains. "If the file was too large, and there was not enough space in the smartphone memory, the transference did not happen, since it was not possible to send it to a memory card."

WiFi Transfer 2.0 version also allows the transference of an entire folder (before it was only possible to transfer files) from the PC to a smartphone - and vice versa. In addition, it gained a better connection (WiFi) among PCs and different mobile devices.

SIDI will be present for the first time in FIEE 2017
July 7

SIDI - Samsung Instituto de Desenvolvimento para a Informática will participate for the first time in the International Fair of the Electrical, Electronic, Energy and Automation Industry (FIEE), which will be held from July 25 to 28 at the São Paulo Expo, in São Paulo. Promoted by Reed Exhibitions Alcantara Machado, the event has the official support of ABINEE - Brazilian Association of Electrical and Electronics Industry and is one of the most important in this sector in the country - the organizers expect this year to receive more than 50.000 visitors.

SIDI will have a space in the exhibition, inside the booth of the IPD Eletron, an institution created by ABINEE with the purpose of providing partnerships of companies of the electronics and electronics complex with laboratories, institutes and research centers. It will be a stand shared with other research institutes, in which SIDI will have the opportunity to present their experience, skills and work accomplished.

Created in 2004 by Samsung, SIDI has been confirming, over the years, its position as protagonist in mobile solutions in Brazil. It has recognized expertise in the areas of mobile solutions, cloud-based platforms and security, with a respectable portfolio of international projects. Located in Campinas (SP), a city recognized as an important technological center in the country, SIDI is accredited by CATI - Committee of the Information Technology Area, which enables it to manage research and development projects through the use of the Information Technology Law And Law of Good.

Agenda
29th International Fair of the Electrical, Electronic, Energy and Automation Industry (FIEE)
When: July 25-28, 2017 - 1 p.m. to 8 p.m.
Where: São Paulo Expo
Rodovia dos Imigrantes, Km 1,5 - Água Funda - São Paulo (SP)
SIDI / IPD Eletron booth: H19

Security, the great challenge of the digital universe
June 27

Prevent vulnerabilities from reaching the market and can be exploited by criminals, whether to carry out a mass attack, create a zombie network or steal passwords and sensitive information from users. This has been the main mission - and also the great challenge - of SIDI's cyber security area, created in 2012 to assess the security of various systems and platforms used by Samsung devices.

The most common threats nowadays, trends and also the work being done to face the advance of cybercrime are the subject of this interview granted by three specialists of the SIDI cyber security team: Marcus Vinicius Farbiarz, Ramiro Pozzani and Ruth Soliani .

Ransomware-type attacks have recently become famous because of WannaCry and Petya, which affected large companies in many countries around the world. Is that the big threat in the digital universe today? What are the key trends in information security threats?

Ramiro - Ransomware is a trend because it is an easy-to-perform attack and does not require a complex infrastructure behind it - for example, with card-password theft attacks, where it is needed to develop and spread a virus, maintain a server online, etc. In ransomware, just invade, encrypt the files and send an email requesting the rescue in bitcoins. For this, you only have to have an email address to send. It's a relatively simple thing.

Marcus - In fact, ransomware is a trend that has grown a lot, by bringing money more easily than other attack modes. In the beginning, the cases registered were mainly in Asia and the United States, but now there are reports of ransomware worldwide. Another major trend today is botnets (infected computer networks), which spread mainly due to the proliferation of devices connected to the Internet, in IoT (Internet of Things) applications. Many of these devices, such as IP cameras and sensors, do not have strong security and end up being invaded, allowing the creation of zombie networks used for illicit purposes. The most famous recent case is the Mirai botnet, one of the first cases of malware focused on IoT.

Is Security a Problem to Be Handled When Talking About the Internet of Things?

Marcus - Without a doubt. IoT devices are usually inexpensive equipment, sold in large quantities and made to perform a function. Many vendors have no security concerns and sometimes put passwords on the product that cannot be changed. In some cases, the password can be changed, but the user does not do this. Basic security issues have been found on devices such as pay-TV modems, home routers, etc. So it is very easy to attack them and create zombie networks.

Ramiro - IoT brings the question of usability. Placing large or difficult passwords compromises usability; So it is not common. Mirai, for example, used IP cameras, which are IoT devices, to make a massive attack.

What are the key recommendations for IoT users in terms of security?

Ramiro - The main recommendation is to keep everything up to date and to put strong passwords, but depending on the device, this is not always possible.

Marcus - Keeping devices up-to-date, using long passwords, avoiding reuse, are basic precautions the user must take in order not to leave doors open for attacks. However, with respect to IoT devices there still needs to be an industry movement to improve the security issue without impairing its usability.

Ramiro - It is worth remembering that these days, attacks are automated and it is very easy to find out what is connected to the internet. There are tools that allow you to scan everything on the internet, very quickly. An IP camera, for example, when it is connected, already appears publicly, with information like brand, model, etc. And there are people who use this information, looking for open doors to create a zombie network, or do espionage.

What has been the role of SIDI in the area of security?

Marcus - SIDI acts in the moment prior to the digital crime, through the preventive analysis of vulnerabilities. The intention is to find vulnerabilities in the products it analyzes - especially Android smartphones, wearables, web services and applications for iOS - and be able to fix them before they are used by someone who is malicious, either to create a zombie network or to obtain sensitive data. This is called a penetration test. Our job is to avoid to the maximum that vulnerabilities reach the market and can be exploited by criminals, for the most diverse purposes.

Is this work mainly performed on Samsung products?

Marcus - Yes, the projects in this area are currently developed for Samsung. In addition, we have been working closely with the universities in order to bring knowledge and stimulate the training of people with a focus on safety. With this, we contribute to making products safer in the future.

Ramiro - Penetration tests are a more modern way of thinking about safety. Until recently, what was most used was safe development, which is also very important. For some years now, penetration tests have begun, which are carried out on products that are almost ready for market launch.

Ruth - At SIDI we work with the development of security features (hardening) and with Security Assessment, which involves security throughout the development cycle. Thus, in some projects, we operate safely from product design, design requirements and architecture definition. In others, the focus is on product evaluation almost ready.

Marcus - In projects related to the Knox platform, which is a security product from Samsung, we operate throughout the development cycle using Security Software Development Lifecicle.

Ruth - We recently had significant recognition from Samsung as a center of excellence on the Knox platform.

And with security in IoT, are there projects in this area?

Marcus - Since 2015, our area has been preparing for this by studying the protocols and technologies involved. At the end of last year, we started working safely on IoT, performing vulnerability analysis of wearables and the new line of Samsung Connect devices, as well as devices such as the Samsung DeX docking station, launched with the Galaxy S8.

What is the role of the ethical hacker?

Marcus - We have an ethical hacking group at SIDI, which works on offensive security projects, in general, involving applications and services developed by Samsung. The idea is to enter the final part of the development, using attack techniques and mentality of malicious attacker, seeking vulnerabilities and trying to break the safety of the product or service.

CIO Brasil GOV: SIDI supports Samsung presentations
June 20

SIDI was also present at the 15th edition of the CIO Brasil GOV event, which took place from May 24 to 28, in Florianópolis (SC). Directed to companies CIOs and government agencies, at the federal, state and municipal levels, the event's main theme was Disruptive Technology.

Samsung was one of the sponsors of the meeting, where it had a room reserved for presentations of its products and solutions. And SIDI participated in these presentations by providing support mainly on more technical issues. "It was a good opportunity to establish contacts with CIOs from various government-owned companies and also to showcase security solutions for mobility applications in a variety of segments," said Alexandre Carvalho of SIDI's B2B team.

In addition to KNOX platform, the presentations focused on new Samsung products (among them the Galaxy S8 and the new Samsung DeX) and Brazilian use cases. "One of them is the case of the Federal Highway Police, which bought more than 10,000 Samsung smartphones for Federal Highway surveillance across the country. All devices use the Samsung Knox security platform for container creation, isolating corporate applications and data, and remote management through the MDM solution, "says Alexandre.

In two days of CIO Brasil GOV, more than 150 CIOs attended the presentations made by Samsung with the support of SIDI.

SIDI addresses safety at event for legislators
June 15

Mobility Security was the theme of SIDI's lecture at the National Conference of State Legislators and Legislators, held from June 7 to 9, in Foz do Iguaçu, Paraná. Promoted annually by Unale - National Union of State Legislators and Legislators, the event aims to bring together parliamentarians from several states to discuss the changes necessary for the country's development.  

SIDI represented Samsung in the Security Solutions for Mobility panel, organized by Unale's Secretariat of Education, Science and Technology. André Romanin, who works for SIDI's B2B Team, was responsible for the lecture, which addressed vulnerabilities and computer security problems. "The focus was public safety, with the presentation of some Samsung's solutions cases to solve specific problems in this area," says Romanin.  

He also spoke about initiatives and partnerships of Samsung with this goal, highlighting the cases of countries such as India, for which developed the Galaxy Tab Iris (iris recognition based biometrics solution), and Singapore, with an application to support the traffic safety campaign carried out in that country.

SoundAssistant: audio with better user experience
June 13

To help consumers to improve their experience of using audio features of their smartphones. That's the main goal of SoundAssistant application, developed by SIDI's Mobile Sofware Development Team in partnership with Samsung - and now available for download from the Play Store.  

One of the highlights of the new application is the Scenarios function, which lets you customize the sound of your phone for different times. "Three scenarios come pre-defined (home, work and sleep) and the user can edit the times, days of the week and the sound for each one of them", explains Luís Gustavo Guedes de Sousa. "In addition, this function allows the user to create new scenarios of their interest."  

Marcus Herminio Nunes, who also worked on the application, points out other features offered by SoundAssistant: Floating Equalizer, which allows you to set the volume and sound equalization for each application on your smartphone; Media Volume Control volume by the physical (volume) buttons of the device; Mono audio support; Sound balance (right and left) when headphones are connected to the phone, creating and activating custom audio settings, among others.  

For the Galaxy S8 and S8 +, SoundAssistant also offers the unique Audio Control feature, which allows you to specify different audio outputs for different applications. "The user can, for example, play their favorite songs in a Bluetooth-enabled sound box and, at the same time, put a movie for their child to watch on their smartphone, at a different volume", completes Luís Gustavo.  

Launched in late May, the SoundAssistant application is available worldwide for all Samsung Galaxy smartphones running Android 7.0+.

SIDI confirms presence at "The Developer's Conference"
June 9

SIDI's experience in creating the Accessibility Guide - which presents guidelines for the development of mobile applications for people with disabilities - has yielded positive results. One of them will be the presentation of this work, which is supported by Samsung, at the "The Developer's Conference:, (TDC), one of the most important developers event in Brazil, which will be held on July 18-22 in Sao Paulo.  

Marcelo dos Anjos will represent SIDI, presenting the lecture "Accessibility with Usability - A path to the development of accessible mobile applications", scheduled for 20 (Thursday) at 04:40 p.m. "People with disabilities and the elderly tend to have more difficulties when using mobile apps; So its development requires special attention, "he says. "With this talk, the intention is to showcase the process of creating an accessible mobile application development guide and also discuss some requirements related to application interface, navigation and interaction," he adds. Marcelo emphasizes that the goal of the Accessibility Guide is to stimulate and assist in the development of affordable applications - a market that corresponds to 24% of the Brazilian population, but is still lacking in options.  

The lecture by Marcelo dos Anjos is part of the TDC Accessibility Program, in which studies and cases will be presented in this area, showing From good practice to programming to applications in various segments. Another positive result of this work of SIDI is the contribution to the Mobile Accessibility Competition, announced in June by Samsung, in partnership with the International Telecommunication Union (ITU). The competition, which encompasses the countries of Latin America and the Caribbean and is in its third edition, focuses on developing innovative and creative solutions to benefit people with disabilities through mobile technologies.

Samsung Ambassador - more stores and innovation for sales force
May 19

Application access through biometrics (digital sensor), quiz answer key, participant pictures, and vacation schedule. These are some of Samsung new version highlights, engagement platform of sales teams that work in carriers stores and in big retail chains in the country.

Developed by SIDI together with Retail Marketing department, and Samsung partners in Brazil - where it was exclusively launched - Samsung Ambassador consists in a fidelity/training program which lasts 12 months. During this period, competitions are made with the distribution of several prizes, which are competed by participants through the quiz. The goal is to transform sellers in Samsung product specialists, capable of clarifying doubts and conquer the consumer who seeks for a new smartphone.

The platform was launched in September last year, focusing on Galaxy S7 and, in the first stage, involving sales teams from a carrier and a large national retailer. From June onwards, Samsung program also includes Galaxy S8, gains new features, and is expanded to new partners too.

“The new features are the result of a research conducted by Samsung with users in January which evaluated language, navigation, quiz and training quiz, in addition to offering an area for program participants suggestions and opinions”, says Juliana Berosa Steffen, SIDI Mobile Solutions Team Manager - who continues working on the platform evolution.

Samsung Concierge - now available to users of the new S8 and S8+
May 12

Samsung Concierge, free and premium service of personal assistance offered by Samsung in Brazil, gained a new version. Launched in April last year, initially to users of Galaxy S7, and S7 Edge smartphones, the service now is also available to consumers purchasing the new Galaxy S8, and S8+.

One of the main innovations introduced in this Samsung Concierge evolution is the customer possibility of scheduling a service in one of the Samsung shops through the device, and also through the website. “This is one of the conveniences offered to users of Samsung top-of-line models”, says Luis Arthur Micai Nunes, SIDI Mobile Solution Team Manager. “Through this facility, these customers can choose the most convenient date, time, and place for the face-to-face service, whether it be to clarify a doubt, perform training, make a diagnosis, or perform a secure backup of files, for instance”, adds.

With over 120 thousand users in Brazil, Samsung Concierge has a unique call center, created by Samsung to provide service support, and its own service team, that is always ready to solve doubts, offer tips, or meet any other customer need. SIDI's team was responsible for the project modeling, definition, and execution which resulted in Samsung Concierge launch, and remains actively participating in the service evolution for new versions.

TV On - software for TV gains new version and more resources
May 5

Program recording is the main innovation of TV On 2.0 version, TV software developed by SIDI for Samsung Essentials All in One, computer with integrated monitor and a complete media center. The new feature allows recording immediately, pushing the right button, or scheduling the desired time, whether it be by the programme guide (digital TV only), or by inserting the programme time.

With the recording programme feature, the new software version also offers a playback function (forward/rewind). Another innovation is Compact View, which allows opening a small window on a screen corner of the monitor, in which the user can follow a TV program while working, or executing a task on the computer. Additionally, TV On version 2.0 includes two more features, Sleep Timer (switches the TV off and puts PC in standby), and Hide Channels (make the more watched channels visible).

The software development for Samsung Essentials All in One TV version is a SIDI project developed upon Samsung Korea request, which involved a range of adaptations and tests aiming to contemplate regional differences of several Brazilian television broadcasters and, also, allow support to digital TV features.

TV On updated version, which runs in Windows 10, is now available through Samsung update.

Accessibility Guide: new version will be available on May
April 13

SIDI Accessibility Guide - which presents guidelines for mobile application development targeting disabled people - will gain an updated version in the beginning of May. The Guide also has a new look since the beginning of April, when it incorporated accessibility resources that facilitate browsing for visually impaired persons.

The first Accessibility Guide version was published on November, 2016, and announced on the lecture “Mobile Accessibility - for a more inclusive world” in the VIII International Meeting on Technology and Innovation for Persons with Disabilities, held in São Paulo.

“Now we are working on the translation of the Guide into English and on the content update, which will be available on the new version”, says Fernanda Kussama Pellegrini, SIDI Mobile Solutions manager.

Resulting from an extensive research work that has been performed since 2015 with Samsung development partners, and Samsung support, the Accessibility Guide brings guidelines for developers, UX/UI designers,and testers interested in creating Android applications for visually impaired persons, initially. The application Easy Control was developed as part of this job. "The application concept is to facilitate the control of expenses made by visually impaired persons, so that it would be possible to validate the accessible application requirements available on the Guide", states Fernanda.

Additionally, the job developed by the Research Group in Accessibility also generated several academic articles, which have been presented in major events in this field. The latest occurred in January of this year in Beppu, Japan, during ACM IMCOM 2017 - The 11th International Conference on Ubiquitous Information Management and Communication.

Patents - three obtained United States license
March 13

At the beginning of this year three SIDI inventor licenses were received together with United Patent and Trademark Office (USPTO). This way, Samsung warrants effective protection of the respective inventions, which only occurs with the patent license.

The employee Antônio Henrique Postal is the inventor of the patent method to trigger and control the execution of Management Policies (Management Policy Actions), that was received on February 28th. The result of work carried out in standardization and in the Open Mobile Alliance - Device Management (OMA-DM) forum participation, this patent has also been included in Brazilian INPI.

The other two patents received by USPTO derived from a project developed by SIDI together with Instituto Recôncavo, from Bahia (one of the Brazilian States). They are: System for Organizing and Guiding a User in the Experience of Browsing Different Applications based on Contexts (UI Awareness), and System and Method for Digital Analysis of Authenticity and Integrity of Documents using Portable Devices (Steganography method), received, respectively, on February 21st and in March 7th.

Knox: SIDI is recognized as center of expertise in framework
March 6

SIDI’s strong contribution to Knox platform evolution achieved an important recognition, its appointment as a Center of Knox Platform, inside Samsung global structure in this field. The new attribution was given by KNOX framework leader himself atribuição, the engineer Sungoh Hwang, during a workshop conducted at SIDI, in January of this year.

“One of the workshop goals was the presentation of a new organization, with the most precise role definition of each team involved with Knox project”, explains Ruth Soliani, Security Department Manager. Today, this project involves teams from Brazil, United States, India, Poland, Canada, and South Korea itself. “SIDI’s team works on Knox framework layer since 2011. Thus, the appointment represents the confirmation of this responsibility, that has already resulted in an increase of our team, and in new fields of expertise", adds Ruth.

Also, SIDI's team participated in three workshops about Knox platform conducted in February, in Mountain View, California. The first one, on the 10th and 11th, gathered developer leaders and Samsung VPs from all over the world with the goal of discussing the scope planning and definition for next Knox versions.

The other two workshops had technical character. The first was held between the 13th and 16th days, the debated topic was Knox Framework, and the other happened between the 14th and 16th days, and its focus was Knox Security. Ruth says that, at Knox Framework workshop, SIDI's team introduced a new tool for test automation. “The idea was conceived at SIDI, which made a prototype of the tool and now it has been developed together with several laboratories involved in Knox project”, she says.

B2B team receives new tasks at global meeting
February 27

The specialists of SIDI B2B department had active participation in the Samsung Global SME workshop (Subject Matter Expert), held between February 21st and 23rd, in Vancouver, Canada. The event gathered 24 specialists from the global supportive corporate market team, which is responsible for customer care worldwide, in specific matters – as Knox Family products, among others.

“It was a worthwhile meeting, that provided the opportunity to know the results of many teams that are parto of the global structure B2B and also discuss and align processes, and exchange experiences about solved issues”, says Thiago Gallo, who represented SIDI’s team, together with Rafael Peixoto. Additionaly, the first workshop day was dedicated to presenting new products, services and updates (as Knox new version), for which B2B team will have to support.

On the other two days of the event, various training sessions in specific areas were conducted. And a SIDI specialist had the mission of impart two of them about themes that they know very well, Thiago was responsible for Support to iOS Plataform (from Apple) in Knox Premium, while Rafael was in charge of Analysis and Problem Solution of Knox Firewall.

In the end of the workshop, when Samsung B2B goals for 2017 were presented, SIDI’s team was entrusted with supporting two new services, Samsung software licensing internal system integration with partners, and resellers, as well as Mobile Enrollment functionality, which automates the registration of devices purchased by the customer in Samsung management platform.

“These new tasks represent the recognition of the quality of the work performed by SIDI’s team”, says Thiago.

Little Artist gains a version for Windows 10
February 14

Developed by SIDI, the application Little Artist has just gained a new version designed for Samsung computers with Windows 10. More than just an operational system update, the Product brings new functions, and usability adjusts which expanded the equipment universe in which the app can be used.

“The first Little Artist version, launched in 2013 for Windows 8, aimed to encourage the use of Samsung Notebooks Touch of children raging from 3 to 9 years old”, says Matheus Henrique Oliveira de Paula, from SIDI PC Solutions team. “To explore the equipment functions, the app focused on new interfaces, as the use of touch, or digital pen to draw the touchscreen, and also on the accelerometer, which detects the device rotation and movements”, explains.

The ideia was to allow the child to use the Notebook as a drawing and painting board with several available tools to make its work more beautiful and creative with sticks, stamps, pens, special inks, sprays, backgrounds for scenario creation, and other pre-existing elements. All these functions are still available in Windows 10 version.

SIDI PC Solutions team also made adjustments so that Little Artist can be used in other Samsung PCs with Windows 10 – in addition to Notebooks Touch. “To achieve this, it was necessary to make the app easy to use with ordinary mouse and keyboard; without depending on touchscreen features, digital pen and accelerometer”, adds Matheus Henrique Oliveira de Paula.

This is one of the advantages of Little Artist new version, which is available for download on Microsoft Store, Microsoft app store.

Samsung Pay: success with a Brazilian touch
January 24

Samsung Pay launch in Brazil happened in July 2016 and it was an important event for Samsung and also for Brazilian market as it was chosen to be the first Latin American country to provide this service. SIDI together with Samsung branches of Brazil and Korea had a relevant participation in this release with several departments engaged in activities to ensure service operation in a reliable and safe way tailored to the payment market characteristics of the country.

SIDI's B2B team was the responsible for the tests planning, and coordination that preceded Samsung Pay release in Brazil. In field tests, over 5 thousand transactions were made with various cards from different banks. To ensure the perfect service operation, a team composed of 28 people from SIDI, SIDIA, and SRBE employees traveled through seven large Brazilian cities buying products on about one thousand settlements. Afterwards such products were donated.

Mobile Solutions Development team was responsible for the development of a tool for the registration, consolidation, and evaluation of transactions allowing a daily monitoring of the project progress.

In the Cyber Security department, SIDI participated in discussions of requirements related to payment networks to be integrated to Samsung Pay, and also participated in the proof of concept development related to the layer of the safe payment framework.

The alignment with Samsung branch of Korea for the development of new functionalities and specific interfaces for the country was done by the Mobile Devices Development team that set up a group focused on Samsung Pay. In the beginning the work focused mainly on bugs correction, and on the development of specific changes on the solution.

Among the improvements developed to meet specific needs of the Brazilian market, it is worth highlighting CPF capture (CPF is the Brazilian individual taxpayer registry identification) where the user can show the mobile device to the operator who can perform the barcode scanning directly from the device. Another important improvement was the digitalization of various types of user personal cards, such as private health insurance and plans for basic data inclusion (as numbers, validity, etc). The third highlight goes to support to Find My Mobile (FMM) that now also allows to erase data from registered cards on the device.

For 2017, the expansion of the work of the software development team focused on Samsung Pay and support to the service release in other Latin American countries is foreseen.

Samsung Concierge: personalized service for premium users
January 20

Exclusive for Brazil, Samsung Concierge provides Galaxy S7 and S7 Edge users a free premium service with personalized assistance. A Samsung exclusive team is always ready to assist the most diverse customer needs - from a simple usage hint, or setting hint to scheduled repair with indication of the nearest technical assistance.

The goal is to offer a different assistance to consumers who buy Samsung top-of-line smartphones and, this way, strengthen relations with these users even after the sale, thus increasing the Proud to Own feeling, or in free translation, the pride in owing the device.

It is worth mentioning that a call center was created by Samsung exclusively to support Concierge. During the learning process, all the operators were trained by a well known consultant of luxury brands with experience in brands like Montblanc and Cartier.

When registering in the app, the user is provided with a personal assistant who will assist the user needs, whether it be via telephone or chat. Through an intelligent system, the service recognizes the customer contact and ensures that the customer always be assisted by the same operator - avoiding the user assistance history recall each time that the user make use of the service

SIDI's team worked together with Marketing, and Contact Center departments, and development partners of Samsung branch of Brazil. The team was responsible for the project modeling, definition, and execution which resulted in launching Samsung Concierge, held in the beginning of April 2016, and remains working on future versions, and new features for incorporation in the service.

Samsung Ambassador: Sales Force Training and Engagement
January 19

Engagement platform of sales teams that work inside mobile phone providers store, and large retail stores, Samsung Ambassador was launched only in Brazil with focus on Galaxy S7 smartphone. The intention is to transform these salespeople - called Ambassadors - into specialists capable of clarifying doubts, and convincing consumers to opt for Samsung products.

To stimulate Ambassadors, a loyalty/training program was developed with the duration of 12 months, period in which contests are held with multiple prizes. Through and app installed on smartphone, Ambassadors - who receive Galaxy S7 - can access training content and answer quiz to get a chance to win a prize, in addition to monitoring competitors.

Developed by SIDI together with Retail Marketing department, and development partners of Samsung branch of Brazil, the platform was launched in September 2016, with a large carrier. Still in 2016, Samsung Ambassador was expanded to one of Brazil's largest national retailer and, this year, it shall reach other service providers and stores that act in this segment in the Brazilian market.

The intention is to take the solution to other countries, making Samsung Ambassador a global service.

Samsung Kids, a virtual playground
January 17

Developed for Brazilian market the application was launched in February 2016 and it is available to a great range of Samsung devices. The idea is to allow sharing the device among parents and children keeping a safe environment - children have restricted access and can only use some apps suited to their age (from 2 to 6 years).

Samsung Kids was developed at SIDI based on a research done in partnership with Samsung Product Innovation team and SIDIA design team using a tool focused on game development. It works as a virtual playground with many activities, games, sticker albums, and other children's recreational activities.

In Samsung Kids, the child can chose a character and its costume to participate in several activities in the playground with customized themes. In the entertainment room the child finds different games as memory game, connect the dots, and space adventure, besides camera and drawing. Parents can also select third-party applications in the telephone to share with their children.

Available for download on Google Play Store and Galaxy Apps, Samsung Kids has more than 300 thousand users and has over 12 thousand daily users.

Samsung+, Cloud development for US market
January 16

Resulting from the agreement signed by SIDI with Samsung Electronics America (SEA), from Mountain View, California, Samsung+ is a customer loyalty platform focused on North American market. Through it, the user can solve online problems, receive personalised information (selected according to the user profile) and participate in the SEA scoring/loyalty system.

SIDI was responsible for the development of user data management services and content personalization that run in the "cloud“ (AWS Cloud). Together, these services interact with various other Samsung systems and deliver relevant information to each user, based on user profile and its devices, making the platform experience very unique and personal.

Along with the development the team also participates in the system operation, ensuring ongoing assistance to over 40 million registered users.

Vivo TU Go: Wi-Fi voice calls on Samsung phones
January 11

Voice calls through cellular data network - Wi-Fi, or LTE - are a growing trend all over the world. In Brazil, two service providers - Vivo, and Porto Seguro (mobile virtual network operator) - were the first ones to launch the voice service over Wi-Fi (VoWi-Fi) to users. Samsung was the first manufacturer offering support to these services on the Android platform in the country with its six new 4G mobile devices.

SIDI has an important role in this pioneering. After all, to work properly VoWi-Fi - and also VoLTE (voice over LTE) - demands high integration between the terminal and data cellular network. It was there that the job done by the Development area for SIDI mobile devices (models) - specifically by the IMS team, created in 2015 inside the protocol group (responsible for mobile connectivity problems with cellular network) to take care of multimedia services.

In 2016, one of the highlights of the IMS team job was Vivo support which made possible the service availability to Vivo TU Go on 4G Samsung devices. The service provider requested to SIDI's team the development of some specific resources to its services - that virtualizes the mobile line, enabling the customer to use his mobile telephone number, and his mobile plan to make calls and send messages over Wi-Fi network.

Additionally, SIDI's team also provided support to similar services already offered by other Latin America service providers - among them, Cable & Wireless (PCW) from Panama, Avantel, and Movistar, both from Colombia. Active service providers in Peru, Argentina, and Puerto Rico are also performing tests to launch the service with SIDI's support.

Samsung All in One with software for Brazilian TV
January 6

Developed at SIDI upon request of Samsung Korea branch, the software with TV version of Samsung Essentials All in One - a computer with embedded monitor and a complete multimedia center released in September in Brazil is one of the highlights of PC Solutions team job in 2016. Embedded in the TV card for digital cable reception, the software allows channel tuning for analogue and digital television.

For this purpose, in addition to software developing, SIDI's team also traveled throughout Brazil performing tests. Based on the results, adaptations were made on the TV software to accommodate regional differences of the diverse TV stations of the country.

Considerable parts of the job were dedicated to allow digital TV resources support, such as programme guide, subtitles, several languages, different types of audio and parental control. Between development and tests, the project required around a year of work.

PC Gallery, a software to sort images on the PC
January 4

Released in December, PC Gallery was developed by SIDI PC Solutions team with cooperation of Samsung development partners. The solution allows gathering and sorting images on PC, equipped with Windows 10, photos and videos, it is integrated with Samsung Cloud, facilitating photos and videos transfer from Samsung smartphones to PC.

One of its differentials is the possibility of creating photo books automatically by the software. To achieve this, SIDI's team worked with specific algorithms of image analysis which take into account several techniques for albums creation. Other interesting features are label sorting, view images on maps, 360º video support, and photo editing.

Presented in the Samsung stand at CES 2017, held in January in Las Vegas, PC Gallery is available in the Microsoft app store, and can be downloaded worldwide by any Windows 10 user.

Nuvem
October 23

Nuvem

SIDI will have a stand at FIEE 2017
May 26

SIDI will participate in the 29th edition of the International Fair of Electrical Industry, Energy and Automation (FIEE), which is scheduled to be held July 25 through 28, at centro de exposições São Paulo Expo in São Paulo. Sponsored by Reed Exhibitions Alcantara Machado, the event has the official support of Abinee - Brazilian Electric and Electronic Industry Association, and is one of the most important events of this sector in the country. This year, the organizers estimative is to receive more than 50 thousand visitors at the exposition, which will occupy an area of 30,000 square meters, divided into four segments, automation, electronics, industrial equipment and, Electrical Power Generation, Transmission, Distribution and Commercialization (GTDC).

For the first time, SIDI will have a stand in this event inside IPD Eletron stand - to which it is related. It will be a shared stand with other research institutes, in which SIDI will have the opportunity to present its experience, competencies and work executed.

Visit us on our stand! São Paulo Expo is at 1,5 km of Rodovia dos Imigrantes, Água Funda District, in the city of São Paulo.

Kids Sensory puts SIDI in prominent position in AR field
April 20

Augmented reality and virtual reality (AR/VR) are technologies which are emerging as a powerful trend in the world for the years to come. Aware of this trend, Samsung defined AR/VR as one of the fields of interest for submission of proposals in the 1st Mobile Developers Conference (MDC), held in October, in Korea - which gathered several Samsung development and research teams. SIDI has been gaining visibility in this important field, with the project development of Kids Sensory, chose as the best AR/VR proposal in the 1st MDC. "Our focus is to create a real and applicable case of augmented reality targeting children", says Eduardo Seiti de Oliveira, who presented a proposal at the Korean Conference, and today is one of the main leaders of the project development. "Today, thanks to the participation in this conference, it is possible to say that SIDI has visibility in the augmented reality field, with expertise in interaction", adds.

Take a look at the interview with Eduardo Seiti to SIDI newsletter.

How did the idea for Kids Sensory come about?

When the call for proposals for the 1st MDC performed in October 2016 was made, there was a Samsung targeting which defined three innovation fields. AR/VR, Artificial Intelligence, and Internet of Things. We used our experience in the development of applications targeting children to develop SIDI's proposal, taking into consideration the result of a survey done by users, performed two years before, when Samsung Kids project started. This survey pointed out some directions, as the need of a major integration between children's activities on the mobile phone and in the real world to fulfil a parents concern with the fact that the child remains still using the phone for too long. Besides, at that time (in 2016), the latest craze of the moment was the game Pokémon GO, which uses augmented reality resources.

How were the two Mobile Developers Conference presentations in Korea?

In the first conference, in September, we made some videos to show the concept and present the idea. In the second MDC edition, held in March, we presented some application prototypes using augmented reality. However, for this, we had to use technologies not yet available in Samsung devices. This was the case of environmental sensor technology developed by Google, called Tango, which allows the creation of a 3D model to be employed in applications. In addition to this development kit, we use a device (from our manufacturer), with resources to capture real environment information - as the distance between elements - to be included in the virtual environment 3D model.

What will be the highlight for the next conference?

One of the goals of these meetings, held every six months, is to accompany the evolution of the projects. This way, on the next MDC edition, scheduled for September, or October, we will present the evolution of Kids Sensory, an innovation project which has a three years development schedule. We aim to present a more complex interaction than the first, based on a test conducted with Brazilian users. With this test, the intention is to validate our prototypes interaction - and our proposal - and then move toward the development of a more complex interaction in an augmented reality application for children.

What is the age group for these applications?

This test aims precisely at determining the age that can be achieved with this kind of interaction. We believe that is likely to be between 5 - 6 years old. In the proposal, we were keen to ensure the creation of interaction with images that don't depend on reading, in order to reach non-literate children.

How do you evaluate SIDI's participation in these Samsung global events?

All things considered, the opportunity of participating in this event has been very interesting for us. This is an initiative of Samsung innovation department, which has the intention of integrate even more the diverse research and development teams of the company around the world. It is an academic conference feeling of sharing knowledge, and, this way, encourage all R&D ecosystem. Thus, we can see what other teams are doing and, to some extent, even make a comparison…

In this comparison, specifically in AR/VR, is it possible to evaluate SIDI's level compared to other teams in the world?

In the prototypes presentation, which were aligned one next to the other in an MDC area, it was visible that the great majority of the projects - except our prototypes - were focused on basic research in technologies development which allow interactions. There was a Russian group, for instance, that presented a proposal for the development of a new sensor; another group, from India, presented the idea of a system for 360º content distribution (of virtual reality). But they are still basic research, far from a final product. On the other hand, our proposal is at the other side: an integration prototype, using technologies that we will not develop and that will be integrated in applications aiming children, involving easy user experience.

In your opinion, augmented reality is really a trend for the future?

Through the application possibilities that we could see with Kids Sensory project, it is possible to say that this is a field with a much greater potential than augmented reality. Despite Pokémon GO craze, a model for wide use of augmented reality applications has not been created yet. And Pokémon GO itself has only some touches of augmented reality - the main touch is the geographical distribution of several pets and game elements. Pokémon blend with the real world is very simple, it is only image overlay, without any real reference. To create a Kids Sensory proposal, we studied some solutions which were more like experiments. Today, the biggest bet in augmented reality targets the corporate world, especially in the training and support area for maintenance.

At SIDI, we are betting on a more casual interaction targeting children, focusing especially entertainment. The idea is to use the child environment inside home, as a playground where real activities can be developed, accompanied by a virtual character. In one of the prototypes that we presented at MDC, we used image recognition to make this connection between the real world and the virtual world. In this case, the virtual character appears on the screen and asks a fruit to the child, who needs to find this fruit inside home and do the image recognition on the mobile phone. With this, the idea is to stimulate the child to move around the house and to interact with real objects. The initial focus of the project is entertainment, but it is also possible to add educational components in the activity. This can be an attractive incentive for parents that, as the survey conducted in 2014 showed, are worried with the the mobile phone use by the child.

Galaxy S8: a secret operation at SIDI
April 7

Developers confined in restrict access rooms - and digital control - samples locked in a safe box and daily checked. All this to keep the confidentiality of the innovations introduced in Galaxy S8 and S8+ models, while SIDI Mobile Device Developers team worked on the preparation of the new Samsung smartphones for Brazilian and Latin America market launch.

“It was a secret project, which started in december last year and lasted untill the end of March, so that the devices could be available to users”, says Ariston Carvalho, responsible leader for SIDI Mobile Device Developers team. The job on this area consisted in applying all new specific functionalities on new models from Brazilian an Latin America carriers, along with conducting tests and adjusts for each mobile network - which included the availability of voice calls through data network (VoWi-Fi and VoLTE).

Two SIDI rooms were reserved for this secret operation which involved around 10 developers and 20 testers. Part of these protocol professionals went in the field with the goal of evaluating the functionality of the new devices on mobile networks of different carriers, in 15 Latin America countries. “Due to confidentiality, it was a complicated operation”, remarks Ariston.

To perform its job, SIDI received around 20 S8 and S8+ samples, which were counted and stored in a safe box in one of the rooms equipped with access control through digital fingerprint. “It was also necessary to disable settings, as picture automatic upload to avoid a possible information leakage about new models”, adds Guilherme Cincoetti, project manager in charge of S8 and S8 + development at SIDI.

These precautions were necessary to preserve the confidentiality - and the impact - of the innovations brought by this new smartphones generation: infinity display, Bixby, iris recognition, facial recognition, Samsung DeX (which allows using the device as a desktop computer, integrated to a monitor, keyboard and mouse), among other things.

SIDI presents projects at the 2nd Mobile Developers Conference
March 20

A new interaction form with books and other printed content, from the use of a smartphone. This is, in general terms, SIDI’s Talking Paper project proposal, that was presented at the 2nd Mobile Developers Conference (MDC), held between March 21st and 23rd, in South Korea.

Selected in AR/VR category (Augmented Reality/Virtual Reality), the proposal was presented by Leonardo Shiguemi Dinnouti, idea creator together with Leandro Flores de Moura, and Ruth Soliani. The goal is to allow the text, or printed images narration, as long as the camera captures images of the content indicated by the user.

Talking Paper proposal already has a patent request (Add Interactivity to Printed Content) placed at Instituto Nacional de Propriedade Industrial – INPI (National Industrial Property Institute).

Along with Talking Paper project, SIDI also presented Kids Sensory prototype at the event, a project that aims new interaction forms for children exploring AR and AI Technologies (Artificial Intelligence). This proposal was awarded at the1st MDC – held in October 2016, also in Korea – as the Best Proposal in AR/VR area.

New software approval process captivated América Móvil
February 23

The Product Engineering team (PE) achieved an important accession in the new release of technical approval process of software maintenance. América Móvil Group has just implemented this process, which sorts and provides agility to the approval of software version control by careers of the group.

"It is the first big regional group adopting this procedure, that started to be implemented by SIDI in the second half of 2015". emphasizes José Marcel de Souza, Senior Manager of the department. He reveals that the first Latin America career to join the new process was Claro, a Brazilian career that belongs to América Móvil Group. Nowadays, the other careers of the group started to follow the procedure.

According to the new approval process, software control versions ceased to undergo extensive testing at the careers facilities. "Samsung, through SIDI's work, commits to conduct internal tests of new releases and then sends a quality certification to the career, which just receives and approves, without the need for additional tests", explains Marcel. Hence, it has been possible to reduce the time for approving in up to 70%.

With América Móvil Group engagement, this new process has been followed by the majority of América Móvil mobile careers. In 2016, over 1.300 releases of software version control were approved by several careers that operate in the region.

Kids Sensory: SIDI’s highlight of South Korea meeting
February 7

SIDI will be present at the 2nd Mobile Developers Conference (MDC), a meeting that will gather several Research and Development teams, at Samsung headquarters in South Korea, at the end of March. One of the highlights of the event will be Kids Sensory prototype presentation, and applications designed by SIDI’s team which was awarded at the 1st MDC – held in October, 2016, also in Korea – as the Best Proposal in the AR/VR area.

“Kids Sensory is an application aiming children, which involves the use of augmented reality (AR), and ‘Machine Learning’ (ML)”, summed Rogério Marchi, Senior Manager of SIDI Mobile Solutions department. He also reports that seven specialists participated in designing this proposal. The prototype, in terms of proof-of-concept (PoC), is the first result of this job.

In addition, SIDI submitted new proposals for March meeting, when strategies,and Samsung roadmap solutions will be discussed. Henrique Postal, consultant of Innovation department, mentions that SIDI addressed five proposals to the Evaluation Commission of the 2nd MDC, in charge of the selection of ideas to be presented by developers during the event.

“We have proposals in Health, Cloud Computing, AR/V, and Applications areas, reveals Postal.

The disclosure of the selected proposals to be presented at the 2nd Mobile Developers Conference might happen in the beginning of March.

Cyber security - more protection to users
January 13

More than one hundred potential risks were reported since 2012, a year when SIDI has started the security assessment work in several systems, and platforms used by Samsung devices. This is one of SIDI's highlights in 2016 in cyber security which aims to prevent treats from reaching users, and to increase the resilience of mobile devices to cyber attacks.

As it is an extremely dynamic area, the team is constantly learning new technologies adopted by Samsung in its products, and stay on top of trends, and new attack techniques. SIDI's team job in this area is directly connected to the security teams of Korea and United States branches of Samsung.

In addition to evaluating embedded systems and cloud service platform searching for potential risks, SIDI's team also presents correction methods, and improvements so that these problems do not affect final consumers. The same team also contributes to the development of the functionalities of Samsung Knox security platform, and Samsung Pay solution.

Software development: more work and more quality
January 9

In 2016, the Development team for SIDI's Mobile Devices passed the 3.000 releases mark of developed softwares for Samsung devices - among programs for new models, operational system updates and maintenance releases - available for Brazil and Latin America markets. Of this total, over 2.200 were approved - which means an increase of 71% compared to the approved software releases in 2015.

At the same time, SIDI's team managed to reduce the time for project approval - in the case of operational system upgrade, for instance, the average deadline improved by approximately 35% from 2015 to 2016. This way, devices launched reached the Brazilian market more quickly.

Another achievement in this field in 2016 was the intensification of work of development security maintenance releases after an agreement between Google and Samsung. According to the agreement, Google is committed to deliver safety patches for Android system every month. And, SIDI's team is in charge of developing security maintenance releases for Samsung devices in Latin America from the patches received from Google.

SIDI Talks: 28 presentations and 900 participants in 8 months
January 6

To share knowledge in specific areas of technology - especially those focused on SIDI and collaborators key areas. This was SIDI Talks main achievement, another major innovation initiative on 2016.

Every Friday morning, for the last eight months, employees had the opportunity to attend presentations on various topics, related to projects developed in SIDI, or strategic technologies of general interest. In all, 28 presentations were made by 40 professionals - most of them from SIDI - who were attended by an audience of approximately 900 people.

Among the topics that most attracted the attention of are the Samsung Pay (launched in July in Brazil by Samsung in partnership with several financial institutions), the Internet of Things and the Lean Startup methodology, used in projects - Such as those on lado.B – to develop a viable minimum product (MVP).

The last presentation was held on December 2 and the intention is to resume the lectures in 2017.

Security Services

A constant increase in the interconnection system, electronic devices, and services requires a serious work to ensure the solutions safety, including integrity, confidentiality, information availability, and system availability. Cyber Security is not only an IT challenge - it is a business imperative. Our job is to reduce the exposition to such vulnerabilities found in the most varied systems and devices, as well as in solutions hosted in the Cloud, helping in the solutions development with appropriate protection and in the existing systems improvement.