Sustainable technology: a trend that will remain strong in 2025
In today's business landscape, the search for solutions that combine technological advancement and environmental responsibility has become an imperative. As the ESG (Environmental, Social and Governance) agenda matures, sustainable technology is emerging as a central trend for 2025, offering not only benefits for the environment, but also significant advances in social and governance outcomes. This article explores the trends, practical examples and strategies that companies and governments can adopt to lead this transformation.
What is sustainable technology?
Sustainable technology represents digital and innovative solutions designed to meet ESG objectives in an integrated manner. In addition to pursuing environmental preservation, these technologies promote social inclusion and transparency in corporate governance. According to Gartner forecasts, by 2027, 25% of IT directors will have their remuneration linked to sustainable technology impact results. This evolution reflects the growing pressure from consumers, investors and regulators for organizations to be responsible for the sustainability of their operations.
Why adopt sustainable technology?
1. Mitigation of environmental risks: The implementation of environmental technologies, such as IoT (Internet of Things) sensors for pollution monitoring and AI-based solutions for energy efficiency, helps to minimize environmental impacts and adapt organizations to climate change.
The implementation of environmental technologies, such as IoT (Internet of Things) sensors for pollution monitoring and AI-based solutions for energy efficiency, helps to minimize environmental impacts and adapt organizations to climate change.
2. Promoting human rights and well-being: Technology is a powerful tool for solving global social challenges. Online education platforms democratize learning, while connected medical devices optimize diagnoses and treatments in remote communities.
3. Transparency and ethical conduct: Blockchain tools for supply chain tracking ensure business ethics, combating practices such as slave labor and unregulated mineral extraction.
4. Insights and operational innovation: The analysis of sustainability-related data gives companies a clear understanding of how to improve processes, reduce costs and boost efficiency.
Sustainable technology trends for 2025
1. Expansion of the Circular Economy: Business models based on the circular economy are gaining ground, promoting the reuse of materials and the reduction of waste. Technologies such as 3D printing are revolutionizing production, allowing on-demand creation and less waste of resources.
2. Digitalized Renewable Energy: With smart management systems, such as micro-grids and blockchain-based solutions, renewable energies such as solar and wind are becoming more efficient, accessible and reliable.
3. Precision Agriculture: IoT sensors and data analysis have transformed the agricultural sector, enabling the optimization of resources such as water and fertilizers, as well as reducing environmental impact and increasing food safety.
4. Sustainable Mobility: The electric and autonomous vehicle revolution continues to gain momentum, driven by improvements in batteries and charging networks based on clean energy.
5. Smart Buildings: Smart buildings integrated with AI and IoT optimize energy consumption, monitor emissions and promote well-being, aligning infrastructure with sustainability needs.
6. Energy-efficient computing: With the increase in demand for high-performance processing, energy-efficient computing is gaining prominence as a solution for reducing energy consumption in data centers and devices. Technologies such as more efficient chip architectures and advanced cooling are essential.
7. AI Governance Platforms: With the growing use of artificial intelligence, platforms that guarantee governance, ethics and transparency in the use of algorithms are at the heart of sustainable initiatives. These platforms monitor the impact of AI in various aspects, from algorithmic bias to data security.
8. Hybrid Computing: The combination of cloud and local computing infrastructures, known as hybrid computing, becomes a pillar for sustainable solutions. It optimizes costs and energy resources, balancing data processing in more sustainable locations.
How organizations can implement sustainable technology
1. Define Priorities and Goals: Identifying sectors with the greatest ESG impact is the first step. Companies should align themselves with recognized frameworks, such as the UN's Sustainable Development Goals (SDGs).
2. Stakeholder Engagement: The integration of ethics and sustainability councils, along with effective communication with clients and investors, is vital to implement sustainable practices with legitimacy.
3. Investment in R&D: Allocating significant resources to research and development makes it possible to create innovative solutions. Partnerships with startups can also speed up this process.
4. Transparency with Data: Monitoring platforms that track sustainability performance in real time help companies make informed decisions and communicate results clearly.